The world is rapidly moving towards digitization, and with this process new technologies are emerging. This digitization process is now revolving around cloud computing. However, the cloud brings a lot of data and managing this data in a sophisticated way is a complex task.
In addition, establishing an integrated network that matches the flexibility of on-premises and cloud applications is a major challenge for many enterprises today. This issue has paved the way for purpose-built iPaaS services that help businesses meet the integration needs of today’s business environment.
Although many companies are in the cut-throat market of integrated solution providers, Your cloud, A leading software solutions company, is building a stamp of excellence with its best-in-class solutions. Toro Cloud provides a single platform for seamlessly integrating and automating an organization’s workflow.
In the following interview, David BrownThe Founder And CEO Off Toro Cloud provides detailed insights into the growing demand for its company, its services and integration platforms.
Please brief our listeners on how Toro Cloud, its USP and Data Integration Solutions niche as a top player.
Toro Cloud, founded in 2014, provides low-code data integration solutions for large enterprises. Today, many enterprises are undergoing digital transformation through automated processes, electronic communication with customers and business partners, and the creation of new digital products and services.
Data is the oil that facilitates digital transformation. Managing that data and integrating the systems that hold an organization’s data is an important component of a digital transformation process.
We want to call our solution “low code integration platform without limits”. Low code makes developers super productive so that they can push the digital transformation initiative and meet the demands placed on them through management. It also makes it easier to update over time as business requirements change.
However, if a low code solution gets you only 95% of the way and does not offer functionality to meet the business requirements, the whole project may fail. So, we have created a low code solution that does not limit what you can achieve.
Toro Cloud’s data integration platform, Martini Hall is the # 1 integration platform as a service that has been rated by customer satisfaction on the independent review website G2.
What other products / solutions does Toro Cloud offer and how do these affect the industry and your clients?
Toro Cloud’s product suite provides Martini, Bellini and Negroni, a low-code, API-centric solution for API management, application development, data integration and workflow automation. Our clients are using these solutions to make their organizations more efficient and to respond more quickly to market demands.
Martini is an integration platform as a service (iPaaS) It facilitates the integration and automation of data, systems and business processes. One of Martini’s most popular uses is application and data integration.
However, Martini users are automating business processes (BPA) such as customer onboarding. They also use it for robotic process automation (RPA), such as automatically processing PDF invoices received via email and importing them into an accounting system.
Bellini is a low code application development (LCAD) solution for quickly creating business applications, dashboards and reports. Bellini users can drag and drop user interface elements such as tables, forms and charts onto a one-page canvas to create an application or dashboard.
Bellini applications are API-centric, meaning each element will display or push data into or from one of the RESTful APIs already in use by your organization. So, you can, for example, drag a chart to a page and point it to your CRM system’s API to display sales data over time.
Negroni is the world’s first visual data modulator based on the Common Data Model (CDM). With Negroni, users are setting up standard data models in their applications and integration.
Standardization of common data models enables an organization to abstract data integration between two or more systems. This enables companies to provide control over the way databases are designed for in-house application development.
Other than that, we have our own podcast called ‘Coding Over Cocktail’. This podcast series addresses the issues that enterprises face as they handle digital conversions, application integration, low-code application development, data management, and business process automation.
There were several notable leaders, writers, experts and influencers in our space to give us their insights and tips to help enterprises navigate these issues as well. It is available for streaming on most major podcast platforms, including Spotify, Apple, Google Podcast, SoundCloud and Stitcher.
As an experienced leader, share with us your thoughts on how the adoption of modern technologies like AI and machine learning has impacted data integration solutions and what more can be expected in the future?
Technologies that enable AI, such as cloud-based algorithms, CPUs and storage, are advancing rapidly and becoming increasingly affordable. Companies are increasingly incorporating AI into data integration projects when injecting data or for data analytics purposes.
AI can greatly reduce the heavy lifting associated with data integration efforts. Data mapping driven by a machine learning algorithm can automate the mapping of inputs and outputs. With the help of machine learning-driven data integration tools, data processing can parse large data by creating precise data models from semi-structured or unorganized data formats.
Given the current epidemic, what initial challenges did you face, and at the same time ensuring the safety of your staff as well as how you were able to continue the Toro Cloud operation?
We have been holding company as well. The local government gave us only 30 minutes notice that we were being ordered to work from home the next day. Fortunately, since most of our systems were already online, this was a reasonably easy transition for us.
Since then, our team members have been forced to return to the office and then back to the lockdown. This has forced a flexible work model. I think this is going to rethink the need for companies to work full-time from the office and have a more flexible approach in the workplace.
What would be your advice for emerging entrepreneurs who want to become entrepreneurs in the data integration solutions market?
The data integration market is already well served by platform players like Toro Cloud. However, there are special opportunities in the data integration solutions market targeting specific industry verticals or a specific integration scenario. I recommend keeping your focus narrow and applying fat-free startup principles.
How do you imagine future Toro Cloud operations and offer scaling?
In some cases, the Covid-19 Toro Cloud has made the business model a little easier because people are now accustomed to remotely managed enterprise sales through zoom calls. Toro Cloud will continue to scale our sales model by creating a repeatable process with repeatedly reusable content generation.
Our model is to create adequate content that allows the customer to self-assess the fitness of our products for the purpose. We’re there to guide and assist the customer through the process, but we don’t have a heavy-handed traditional enterprise sales role out there.
About the leader
Your clouds Founder And CEO, David Brown, Began his career in the software industry in the late 90’s, developing ecommerce solutions. This experience led Brown to establish a successful online retail operation that spanned multiple countries and industrial verticals.
Part of the success of this organization was that many systems and processes were automated. The experience gave Brown a passion for creating software platforms that made it easy to create and deploy automated systems and processes within an organization.